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INCREASE MED SPA CONSULTATIONS

How to Get More Bookings, Consultation Requests, Calls on Your Medical Spa Website

Do you know what’s happening on your website? Are people taking the desired action, or are they just visiting and leaving without doing anything? To get meaningful insights about how well your website is performing, tracking conversions is essential. Tracking conversions will not only help you to understand where visitors are coming from but also which ones are likely to take a conversion action. In this article. we’re going to talk about how you can get more consultation requests, and bookings, have people reach out to you from your website. We work hard to get people to visit our website. It is not easy. We produce all content on social media. We get somebody to do an amazing website for us. And then. Crickets. And our job today is to turn those crickets into conversions. Side note…when I am talking about conversions, I mean that somebody has clicked to make

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Facebook Instagram ads med spa

How To Set Up Your Facebook Ads for Your Med Spa & Aesthetic Practice + Downloadable Checklist

  Are you looking to set up Facebook & Instagram Ads for your Medical Aesthetic Practice but don’t know where to start? Don’t worry, we’ve got you covered! In this guide, we’ll walk you through the steps of setting up your Facebook Ads and give you a downloadable guide that will make the process easier. Keep reading to learn more! Let’s start at the beginning…the objective of your campaign.   Set The Objective (The Purpose of the Campaign) We need to be crystal clear on the purpose of the advertising campaign that you are creating. What is the intent of the ad? What do we want the ad to do?  Do we want leads, drive traffic to our website, generate sales, build audiences, and create engagement?  You need to choose the objective that meets your end goal.  Do not create an engagement campaign if you want people to book a

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get more clients for med spa

How to Use Google My Business to Get More Clients in 2022 for Your Med Spa or Psychology Practice

If you’re not using Google My Business (GMB), you’re missing out on a huge opportunity to get more clients. GMB is a free platform that helps business showcase their profile listing so that potential clients can find them easily online. In this blog post, we will discuss how to set up your GMB profile and how to use it to attract more clients in 2022 for your Med Spa or Psychology Practice.   What is Google My Business and what are its benefits for your practice Google My Business is a platform that allows businesses to manage their online presence across Google, including Search and Maps. By optimizing your GMB listing, you can improve your visibility in local search results, drive more traffic to your website, and attract new clients.     Here are some tips for optimizing your GMB listing: Business Information Make sure your business information is accurate

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free ways to market your business

5 FREE Marketing Strategies to Get More New Patients for Your Med Spa, Laser or Skin Care Practice

Med spas, laser clinics, and skincare practices are always looking for ways to get more clients. Here are 5 free ways to get more new patients that won’t cost you any money to implement:   Instagram Instagram is one of the most popular tools after Google for people to search for local practitioners, clinics that provide medical skincare treatments. Instagram is key in a buyer’s decision process. When a prospective client is searching for a business like yours they will start with Google and then refer to your Instagram page and 90% of the decision process of whether they are going to select you as their provider will be made at this stage. Optimize Your Instagram Profile Structure Your Bio so it’s searchable and explains what your business focuses on. Your Bio Outline: What you do (Specialist, Niche, Credibility) The value you bring (Your Solution – Offering) Location (Your Town

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how to write content that ranks med spa

How to Rank Your Med Spa on Google with Blog Posts & Content

Are you looking for ways to write blog posts that rank high on Google? As a business owner, you know that online marketing is essential for your success. In this blog post, we will share some tips on how to write content that will help your med spa website rank higher in search engine results pages. By following these simple guidelines, you can drive more traffic to your website and increase your visibility online! When creating content for your med spa, eleven main factors will contribute to the success of your blog post ranking on Google.   The Content of Your Article The first factor is the content of your article. When writing blog posts for your med spa, it is important to include relevant keywords and phrases that people are likely to search for online. Google uses a process called “crawling” to index websites and determine their rank in

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increase webinar sales

How to Increase Your Webinar Sales Conversion Rate

  How to improve your sales conversion rate. If you are launching or selling services via webinars, masterclasses or workshops then this is for you. Here are 10 tips that will help you increase your conversion rate for your webinars and in turn increase your sales revenue. 1. You are Teaching Too Much You want to make sure that you’re teaching people what is possible and not much of the “how-to”, because if there’s so much of the, “how-to” content you’re going to overwhelm people and give them so much to do that they actually have too much to deal with after attending your masterclass or webinar that they’re not actually ready to buy. When you teach too much, people who attend feel that they need to go off and do the work on what they learned before they can actually start seeing results. 2. Wait Until the End to

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how to increase your webinar turn up rate

How to Increase Your Webinar Turn Up Rate & Increase Your Bottom Line

  How to Increase the Turn-Up Rate on Your Webinars & Increase Your Bottom Line. You’ve done the hard work and you’ve got the people registered to attend your webinar, workshop, or masterclass. If you want to increase your bottom line, you want to make sure that the most possible amount of people turn up live to your webinars to see your presentation and attend your webinar. 7 Ways To Increase Your Webinar Turn Up Rate Email Nurture Sequence You are promoting your webinar anywhere from 10 to 14 days out from the webinar date. You will need to ensure that you don’t wait and leave it until the day before to send an email saying it’s 24 hours until we start our webinar. A good nurture email sequence should start upon registration sending emails every 2 days to start and every day leading up to the webinar providing tips

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HOW MUCH SHOULD YOU PAY FOR A LEAD

How Much Should You Pay For a Webinar Lead & How Much Should You Budget For Ads?

Cost of Webinar Leads & Ad Budget The question I get asked a lot!! And my answer? It always comes back to data. Once you know the numbers you will be easily able to make decisions to find the answer to how much you are going to pay for a lead.  Let’s calculate how much you should pay for a lead? In this example, we are going to look at an online business that is using the webinar/masterclass model to sell its online program.  What is your revenue goal for your launch? How much revenue do you want to make from your launch? If this is your first time, make the best guess at what number. Even if you don’t reach that number you will learn and have better data for next your next launch. Let’s aim for a $100,000 launch.   How many sales do you need to make

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guide to social media marketing

The Ultimate Guide to Social Media Marketing [BOOK REVIEW]

Social media marketing is daunting for most business owners. What to do, where to start, how to do it right, how to know if it’s working, what exactly does ‘working’ look like for your business. Social media marketing has exploded over the last 10 years and now that we are in the pandemic era, it is more important than ever to have a social media presence. Businesses who never had an online presence (website), Facebook, Instagram, or other social accounts for their business are now diving into the online realm because if they are not showing up online it’s going to impact the bottom line of their business. Social Media marketing has gone from a nice to have to a must-have. And that’s where this book, The Ultimate Guide to Social Media Marketing comes into the mix. The timing of the release of this book is perfect but how can

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Med Spa Hashtags

What Hashtags Should Your Med Spa Use For Instagram

Do you wonder what hashtags you should use for your IG posts? Or you don’t use them but know they can be helpful. There is a technique you should be using for all your IG posts so you can increase the likelihood to be found on Instagram. Want to know more? Before we dive into what hashtags you should use you need to be aware of one simple rule that applies to the use of hashtags. RULE: If you aren’t including your hashtags in your caption you only have a matter of 10-30 seconds to post your hashtags for them to help your post become discoverable. To make this easy, you can create stacks of hashtags on your mobile device so you can copy and paste the relevant hashtags for your post. What hashtags to use on your posts? Instagram allows you to post 30 hashtags with each post that

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National botox day promotion

5 Ways to Promote National Botox Day

November 20th, 2019 sees the first celebration of National Botox Day. How are you going to celebrate the newest holiday dedicated to Botox in your practice! With the holidays quickly approaching and Black Friday right around the corner, med spas are gearing up for their busiest time of year. Allergan, the parent company of Botox chose November 20th as the national holiday because it’s the busiest day for Botox treatments across the U.S. Celebrate National Botox Day with your loyal clients and attract new clients. Looking for ideas to promote this new holiday? Don’t worry, we got you covered. Spin to Win Put some fun into your Botox promotions with a spin the wheel to unlock exclusive discounts unique to each client. Using Facebook Messenger you can create engaging promotions for your Botox campaign. You can create this kind of promotion using a chat marketing platform like Manychat. We have

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chat marketing for med spas

How Chat Marketing Can Increase Sales For Your Med Spa

Chat Marketing is the future that we are currently experiencing and early adopters are winning and seeing the results. Are you ready to start generating leads, provide excellent client experience, inform your prospects, close sales and create a follow-up chat sequence for those who don’t convert to clients? Sound too good to be true? You may be thinking to yourself this all sounds great but I am a med spa owner and I don’t want to get caught up in all this tech stuff that I don’t understand. And I’ve heard it all before about promises about how I can fill up my appointment slots….I get it, so let’s break it down for you! What is Chat Marketing Chat Marketing in simple terms is using automated conversations with prospective and existing clients to create brand loyalty, brand awareness, generate sales, build relationships and nurture your clients. Chat Marketing harnesses the power

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